Digital Marketing Executive

We’re keen to talk to talented Marketing Executives regarding an opportunity to join an innovative and exciting business with huge growth potential. They are the UK subsidiary of a £100m+ global business. Servicing the health & safety, manufacturing, food production, and pharmaceutical sectors, our client has enjoyed YoY growth for the past 10+ years.

Attractive Salary | Company Bonus Scheme | Work with International Brands

Working as the company’s Digital Marketing Executive, you’ll take ownership of this entire function within the business, managing all aspects of the firm’s marketing to ultimately elevate the customer experience and generate new business opportunities.

 Key Duties & Responsibilities

• Grow website traffic and enable digital growth
• Secure online lead generation through frequent website updates
• Continuously improve local SEO
• Execute global inbound commercial initiatives utilising relevant tools
• Identify marketing automation opportunities for the existing customer base
• Plan and execute the company’s participation in exhibitions
• Collaborate with sales to plan and execute new product launches into local markets
• Local brand compliance
• Monthly KPI reporting
• Budget and cost control
• Create engaging content to support the company’s brand strategy
• Provide ROI reports on marketing strategies/activities

Skills & Experience

• Educational background in digital or brand marketing
• 2+ years’ experience in a commercial marketing role
• Track record of creating successful paid social campaigns generating ROI
• Understanding of social media metrics and how to report on them (Google analytics)
• Knowledge and experience with Inbound Marketing/Marketing Automation/SEO
• Experience creating physical and digital content
• Highly organised and capable of working to tight deadlines
• Excellent communication skills.
• Ability to influence and inspire
• Previous experience working with SalesForce/Pordot (advantageous not essential)